John Distilleries-owned Indian whisky brand Bangalore Malt has topped the list of fastest-growing spirits in 2016 after almost doubling its volume sales, according to The Brand Champions 2017 data.

The brand’s nine-litre case sales grew an enormous 87.36% in 2016 to hit 2.06 million.

Bangalore Malt hit the 1m case sales mark for the first time in 2015 – prompting The Spirits Business to name it Indian Whisky Brand Champion in its 2016 Brand Champions report.

At the time, Paul P John, chairman of John Distilleries, said: “Whisky is the most consumed alcoholic beverage in India. Quality coupled with a systematic sales plan has driven the success of Bangalore Malt Whisky.”

The latest line-up of fastest-growing spirits brands is largely dominated by local labels, despite economic and political upheaval in a number of emerging markets.

Ladoga’s Russian vodka Tsarskaya/Imperial Collection Gold showed the second fastest rate of growth in 2016, when sales increased 50.75% to pass the million case threshold for the first time.

Aguardiente Antioqueño, produced by Fabrica de Alcoholes y Licores de Antioquia, takes third place after witnessing growth of 43.71% to hit 3.57m cases.

For a full list of the top 20 fastest-growing spirits brands in 2016, see The Brand Champions 2017 report – an in-depth ranking and analysis of the brands that sell more than 1m cases annually.

Read more at source The Spirits Business